Digital Content Manager — UK Hobby Crafts Specialist

🏢 ABOUT THE COMPANY

Hobby Lobby is a retail crafting company that was founded in 1972 in Oklahoma City, Oklahoma. In the United Kingdom, we operate under a licensing agreement with Hobby Lobby. Our mission is to provide high-quality, unique craft supplies and creative experiences to our customers, while fostering a culture of teamwork, innovation, and customer satisfaction. As a leading craft retailer, we have grown to become one of the largest craft retailers in the world. Our commitment to our values of integrity, faith, and customer satisfaction has earned us a reputation as a fantastic place to work.

🎯 ROLE OVERVIEW

As a Digital Content Manager (UK Hobby Crafts Specialist) at Hobby Lobby, you will be responsible for creating and maintaining our UK online presence across multiple platforms, including our e-commerce website and social media channels. You will work closely with our marketing team to develop and implement digital content strategies that drive engagement and sales. Reporting to our UK Marketing Manager, you will play a key role in shaping the future of our business in the UK market.

📋 KEY RESPONSIBILITIES

- Develop and execute digital content strategies that align with our brand vision and business objectives- Create high-quality, engaging content for our e-commerce website and social media channels- Collaborate with internal teams, including marketing, product, and design to develop content that meets our brand standards- Conduct market research and competitor analysis to identify trends and opportunities- Analyze and report on key metrics, such as website traffic, social media engagement, and conversion rates- Develop and maintain content calendars to ensure consistent and timely content publication- Stay up-to-date with industry trends and best practices in digital content creation and marketing- Collaborate with external agencies and vendors to ensure seamless content delivery- Participate in brainstorming sessions to identify new content opportunities and ideas- Provide training and support to colleagues on digital content creation and best practices- Develop and maintain content asset management systems to ensure efficient content access and storage- Conduct A/B testing and experimentation to inform future content decisions.

✅ REQUIRED QUALIFICATIONS

- 3+ years of experience in digital content management, marketing, or a related field- Proven track record of creating high-quality, engaging digital content that drives results- Strong understanding of digital marketing principles and best practices- Excellent writing, editing, and visual design skills- Ability to work independently and collaboratively as part of a team- Strong analytical and problem-solving skills- Experience with content management systems (CMS) and e-commerce platforms- Familiarity with social media analytics tools and reporting- Bachelor's degree in Marketing, Communications, or a related field.

⭐ PREFERRED QUALIFICATIONS

- Experience in the crafting or arts industries- Knowledge of HTML, CSS, and JavaScript- Familiarity with Adobe Creative Cloud and other design software- Experience with SEO optimization and keyword research- Certification in digital marketing or content creation.

💰 WHAT WE OFFER

- Competitive salary range of £50,000 - £80,000 per annum- Excellent health insurance and retirement plan benefits- Generous vacation days and learning and development budget- Flexible remote work policy with opportunities for hybrid work arrangements- Collaborative and dynamic team environment with a focus on innovation and customer satisfaction- Opportunities for growth and professional development within our expanding UK business- Free products and access to exclusive discounts.

👥 ABOUT THE TEAM

Our UK team is comprised of dedicated professionals who are passionate about crafting and customer satisfaction. We work collaboratively to drive business results and deliver exceptional customer experiences. Our team is known for its friendly, supportive, and inclusive culture. We recently launched a new product line that exceeded sales expectations, and we're looking for like-minded individuals to join our team and help us achieve even greater success.

📨 HOW TO APPLY

To apply for this exciting opportunity, please submit your resume and a cover letter outlining your experience and qualifications. We look forward to hearing from you!

📋 Job Details

📨 How to Apply

Submit your updated CV and a brief cover letter to Hobby Lobby. Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted within 2 weeks of applying.