Remote Digital Marketing Strategy Coordinator (e-commerce) — Burger King Germany

🏢 ABOUT THE COMPANY

Burger King is one of the leading fast-food chains globally, with a presence in over 100 countries, including Germany, since 1970. Our mission is to become the preferred choice for our customers by serving high-quality food and beverages in an enjoyable and welcoming environment, while maintaining our position as a leader in the industry through innovation and customer satisfaction.

🎯 ROLE OVERVIEW

We are seeking an experienced Digital Marketing Strategy Coordinator to join our e-commerce team in Germany. This individual will play a crucial role in developing, implementing, and executing digital marketing strategies to improve online customer engagement and drive sales, reporting directly to the Marketing Manager. The successful candidate will have a profound understanding of the e-commerce landscape and the ability to create and execute compelling online marketing campaigns that meet our business objectives.

📋 KEY RESPONSIBILITIES

. Develop and implement digital marketing strategies to promote Burger King's e-commerce platform, drive traffic, and increase online sales.

. Collaborate with the cross-functional team to design and execute email marketing campaigns, social media promotions, and search engine optimization (SEO) techniques to enhance brand visibility and customer engagement.

. Conduct market research and analysis to stay up-to-date with industry trends, competitor analysis, and customer behavior.

. Design and create content for social media, blog posts, and email marketing campaigns that resonate with our target audience.

. Work closely with the creative team to develop visually appealing and effective marketing materials.

. Analyze campaign performance using data analytics tools and provide insights to inform future marketing strategies.

. Manage and optimize our e-commerce platform's user experience to improve customer engagement and conversion rates.

. Stay up-to-date with the latest digital marketing trends, tools, and technologies to ensure Burger King remains competitive in the market.

✅ REQUIRED QUALIFICATIONS

. 3+ years of experience in digital marketing, particularly in e-commerce and marketing strategy development.

. Bachelor's or Master's degree in Marketing, Business Administration, or a related field.

. Proven track record of developing and implementing successful digital marketing strategies that drive sales and customer engagement.

. Excellent analytical and problem-solving skills, with the ability to interpret data and make informed decisions.

. Strong understanding of digital marketing channels, including social media, email marketing, SEO, and paid advertising.

. Experience with marketing automation tools, such as Marketo or Pardot, is a plus.

. Strong communication and project management skills, with the ability to work effectively with cross-functional teams.

⭐ PREFERRED QUALIFICATIONS

. Experience in the fast-food industry or a similar retail environment.

. Knowledge of Google Analytics and conversion rate optimization (CRO) techniques.

. Familiarity with e-commerce platforms, such as Shopify or Magento.

. Certification in digital marketing, such as Google Analytics or HubSpot.

💰 WHAT WE OFFER

We offer a competitive salary range of €50,000-€80,000 per annum, plus additional benefits, including a comprehensive health insurance package, a retirement plan, and a generous vacation policy. Our company also invests in the professional development of our employees, offering a learning and development budget to support their growth and success. As a remote employee, you will have the flexibility to work from anywhere, while still being part of a collaborative and dynamic team. We value work-life balance and provide a supportive environment that allows our employees to thrive both personally and professionally.

👥 ABOUT THE TEAM

Our e-commerce team is a talented and driven group of professionals who are passionate about creating innovative digital marketing strategies that drive business results. We are a collaborative and supportive team, with a flat organizational structure that encourages open communication and creativity. Our team is responsible for developing and executing online marketing campaigns that promote Burger King's e-commerce platform, drive traffic, and increase online sales. We work closely with cross-functional teams, including creative, sales, and operations, to ensure seamless execution and maximum impact.

📨 HOW TO APPLY

If you are a highly motivated and experienced digital marketing professional who is passionate about creating innovative online marketing campaigns, please submit your application, including your resume, cover letter, and a portfolio of your work, to [insert contact email or link to application portal]. We look forward to hearing from you!

📋 Job Details

📨 How to Apply

Submit your updated CV and a brief cover letter to Burger King. Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted within 2 weeks of applying.