Sephora E-Commerce Digital Content Strategist - Remote Germany

🏢 ABOUT THE COMPANY

Sephora is an American multinational beauty and cosmetics retailer founded in 1969 by Dominique Mandonnaud in Limoges, France. Today, Sephora operates over 2,600 stores across 34 countries and has grown to become one of the most popular beauty retailers worldwide.

Sephora's mission is to help everyone feel confident and beautiful through personalized shopping experiences and education. Our team is passionate about making a positive impact on our customers and the beauty industry as a whole.

🎯 ROLE OVERVIEW

As a Sephora E-Commerce Digital Content Strategist, you will be responsible for developing and implementing digital content strategies to drive sales and customer engagement across Sephora's e-commerce platforms. You will work closely with the marketing team to create compelling content that showcases Sephora's brand values and resonates with our target audience.

📋 KEY RESPONSIBILITIES

* Develop and execute digital content strategies aligned with Sephora's brand objectives and marketing campaigns.

* Create high-quality content (product descriptions, blog posts, videos, social media posts) that engages and educates customers about Sephora's products and services.

* Collaborate with the e-commerce team to optimize product listings, descriptions, and images to improve customer experience and drive sales.

* Analyze customer feedback and market trends to stay up-to-date on the latest beauty industry developments and adjust content strategies accordingly.

* Work closely with Sephora's social media team to develop and execute social media content calendars that drive engagement and sales.

* Conduct A/B testing and evaluate the effectiveness of digital content strategies to identify areas for improvement.

* Develop and maintain relationships with Sephora's brand partners to ensure content stays relevant and on-brand.

* Stay up-to-date on the latest beauty industry trends and emerging technologies to inform content strategies and ensure Sephora remains competitive.

* Develop and maintain a content calendar to ensure timely and consistent content publication across all platforms.

* Work closely with Sephora's design team to develop visual content assets (images, videos, GIFs) to support digital content strategies.

* Collaborate with Sephora's data analytics team to measure the effectiveness of digital content strategies and make data-driven decisions.

* Develop and maintain a content style guide to ensure consistency in Sephora's digital content.

* Conduct content audits to identify areas for improvement and develop strategies to optimize content performance.

* Develop and maintain a library of Sephora's brand assets (images, logos, product information) to support digital content creation.

✅ REQUIRED QUALIFICATIONS

* 3+ years of experience in digital marketing, e-commerce, or a related field.

* Bachelor's degree in Marketing, Communications, or a related field.

* Strong understanding of digital marketing principles, including SEO, email marketing, and social media marketing.

* Proven track record of developing and executing successful digital content strategies that drive sales and customer engagement.

* Excellent writing, editing, and visual content creation skills.

* Strong analytical and problem-solving skills with experience working with data analytics tools.

* Experience working with e-commerce platforms and content management systems.

* Strong communication and project management skills with ability to work collaboratively with cross-functional teams.

* Fluency in German and English.

⭐ PREFERRED QUALIFICATIONS

* Experience working with Sephora's e-commerce platforms and content management systems.

* Certification in digital marketing, e-commerce, or a related field.

* Experience developing and executing social media content calendars.

* Strong experience working with data analytics tools and interpreting data insights.

* Experience developing and maintaining content style guides and brand asset libraries.

💰 WHAT WE OFFER

As a Sephora E-Commerce Digital Content Strategist, you will be offered a competitive salary range of €55,000 - €75,000 per annum, depending on experience. Additionally, you will be eligible for Sephora's comprehensive health insurance package, 25 days of annual vacation, and a generous retirement plan. You will also have access to Sephora's Learning and Development budget to support your professional growth and development. Sephora is committed to supporting remote work and flexible work arrangements, allowing you to work from home and maintain a healthy work-life balance.

👥 ABOUT THE TEAM

Our team is a dynamic and diverse group of beauty enthusiasts passionate about creating engaging and personalized experiences for our customers. We are a collaborative and supportive team that values open communication, creativity, and innovation. We are committed to making a positive impact on our customers and the beauty industry as a whole.

📨 HOW TO APPLY

If you are a driven and creative digital marketing professional looking for a new challenge, please submit your resume and cover letter to [insert contact email]. We look forward to hearing from you!

📋 Job Details

Job Type	🌐 Remote
Location	Remote, DE
Address	Kurfürstenstraße 56A, 10785
Salary	EUR 55,000 – 75,000 / year
Industry	General
Company	Sephora
Valid Until	2026-09-13

📨 How to Apply

Submit your updated CV and a brief cover letter to Sephora. Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted within 2 weeks of applying.