Sephora E-commerce Strategy Analyst - Digital Marketing Mexico

🏢 ABOUT THE COMPANY

Sephora is a leading multinational luxury beauty retailer based in France, founded in 1969 by Dominique Mandonnaud. With over 50 years of experience, Sephora has established itself as a pioneer in the beauty and personal care industry, with a strong presence in over 36 countries across the globe. Sephora's mission is to provide an unparalleled shopping experience, making beauty accessible to everyone. Our company culture is built on a values-driven approach that emphasizes innovation, creativity, and customer satisfaction. At Sephora, we believe in empowering our customers to express themselves authentically through beauty, while fostering a culture of inclusivity and diversity among our employees. We are proud to have been recognized as one of the best places to work by several reputable organizations.

🎯 ROLE OVERVIEW

As a Sephora E-commerce Strategy Analyst, you will play a critical role in driving the growth and success of our e-commerce platform in Mexico. Reporting to the Digital Marketing Manager, you will be responsible for analyzing consumer behavior, market trends, and competitor activity to inform data-driven strategies that drive sales and revenue growth. You will work closely with our cross-functional teams, including marketing, product, and supply chain, to develop and execute e-commerce strategies that meet our business objectives. Your expertise will help us stay ahead of the curve in the rapidly evolving beauty retail landscape.

📋 KEY RESPONSIBILITIES

. Analyze consumer data and market trends to identify opportunities for growth and improvement in our e-commerce platform. . Develop and execute e-commerce strategies that align with our business objectives and drive sales and revenue growth. . Collaborate with cross-functional teams to develop and implement data-driven marketing campaigns and promotions. . Conduct competitor analysis and provide recommendations on how to stay ahead in the market. . Monitor and report on key performance indicators (KPIs) to ensure the success of e-commerce strategies. . Stay up-to-date with the latest industry trends and technologies, and recommend new approaches and tools to improve our e-commerce platform. . Develop and maintain relationships with key stakeholders, including suppliers, partners, and vendors. . Identify areas for process improvement and implement changes to increase efficiency and productivity. . Develop and manage e-commerce budgets and forecasts to ensure alignment with business objectives.

✅ REQUIRED QUALIFICATIONS

. 3+ years of experience in e-commerce strategy, digital marketing, or a related field. . Bachelor's degree in Marketing, Business Administration, or a related field. . Proven experience in analyzing consumer data and market trends to inform data-driven strategies. . Excellent analytical, problem-solving, and communication skills. . Experience working with e-commerce platforms, including Adobe Marketing Cloud, Salesforce, or similar tools. . Strong understanding of digital marketing concepts, including SEO, SEM, social media, and email marketing. . Experience working in a fast-paced, dynamic environment with multiple priorities and deadlines.

⭐ PREFERRED QUALIFICATIONS

. Master's degree in Marketing, Business Administration, or a related field. . Experience working in the beauty and personal care industry, with a focus on e-commerce and digital marketing. . Certification in digital marketing, such as Google Analytics or HubSpot.

💰 WHAT WE OFFER

We offer a competitive salary range of 50,000 - 80,000 MXN per month, depending on experience. In addition to a comprehensive benefits package, including health insurance, retirement plan, and vacation days, you will also receive a generous learning and development budget to support your ongoing growth and development. Our remote work policy allows you to work from the comfort of your own home, while our team culture fosters collaboration, creativity, and innovation. We also offer opportunities for career growth and advancement, with a clear path for professional development.

👥 ABOUT THE TEAM

Our e-commerce team is a dynamic and fast-paced group of professionals who are passionate about delivering exceptional customer experiences through our digital channels. We are a collaborative team that values open communication, creativity, and innovation. We are proud of our recent successes, including a significant increase in e-commerce sales and revenue growth. Our team is dedicated to staying ahead of the curve in the rapidly evolving beauty retail landscape.

📨 HOW TO APPLY

To apply for this exciting opportunity, please submit your resume and a cover letter outlining your experience and qualifications. We look forward to hearing from you!

📋 Job Details

📨 How to Apply

Submit your updated CV and a brief cover letter to Sephora. Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted within 2 weeks of applying.