YouTube Content Strategy Specialist — UK Operations

🏢 ABOUT THE COMPANY

YouTube is the largest video-sharing platform in the world, founded in 2005 by three former PayPal employees. With over 2 billion monthly active users, we empower creators to share their ideas and stories with the world. Our mission is to give everyone a voice and show them the world. We're a dynamic and innovative company that values diversity, creativity, and collaboration. Our culture is centered around empowerment, transparency, and fun. We're proud to have been a Google subsidiary since 2006 and have achieved numerous milestones, including surpassing 5 billion videos viewed daily.

🎯 ROLE OVERVIEW

As a Content Strategy Specialist, you'll play a crucial role in shaping the UK content strategy for YouTube. You'll work closely with our cross-functional team to develop and execute content plans that drive engagement, reach, and revenue. You'll report directly to the Head of Content for the UK region and collaborate with international teams to ensure consistency and alignment. Your primary goal will be to create and implement content strategies that exceed our business objectives and delight our audience.

📋 KEY RESPONSIBILITIES

Develop and execute comprehensive content strategies for the UK region, aligned with business objectives

Conduct market research and trend analysis to stay up-to-date on the latest industry developments and consumer behavior

Collaborate with international teams to ensure consistency and alignment across regions

Work closely with our content creators, partners, and influencers to develop and implement content plans

Analyze performance metrics and adjust strategies accordingly to optimize results

Stay up-to-date with the latest platform updates, algorithm changes, and best practices

Maintain a deep understanding of our target audience and consumer behavior

✅ REQUIRED QUALIFICATIONS

Minimum 5 years of experience in content strategy, marketing, or a related field

Bachelor's degree in Marketing, Communications, or a related field

Proven track record of developing and executing successful content strategies that drive engagement and revenue

Excellent analytical and problem-solving skills, with the ability to interpret complex data and adjust strategies accordingly

Strong collaboration and communication skills, with the ability to work effectively across functions and regions

⭐ PREFERRED QUALIFICATIONS

Master's degree in Marketing, Communications, or a related field

Experience working with social media platforms, including YouTube

Proficiency in data analysis tools, such as Google Analytics

Familiarity with content management systems and publishing platforms

💰 WHAT WE OFFER

We offer a highly competitive salary range of £50,000 - £80,000 per annum, plus benefits and bonuses

We provide a comprehensive health insurance plan, including private medical insurance and dental coverage

We offer a generous retirement plan, including a pension scheme and life insurance

We provide 25 days of annual leave, plus 8 bank holidays and flexible working hours

We allocate £1,000 per annum for learning and development, including certifications, workshops, and conferences

We offer a hybrid working policy, with a mix of remote and office-based work

Our team culture is centered around collaboration, transparency, and fun, with regular team-building activities and social events

👥 ABOUT THE TEAM

Our UK content team is a dynamic and diverse group of professionals, with a passion for storytelling and creativity. We're a collaborative and supportive team that values innovation, experimentation, and learning. We're proud to have achieved numerous milestones, including launching our first original content series and partnering with top UK brands.

📨 HOW TO APPLY

To apply, please submit your resume, a cover letter, and a portfolio of your work to [email address]. We expect to respond to all applicants within 2 weeks.

📋 Job Details

Job Type	FULL TIME
Location	London, GB
Address	123 Oxford Street, WC1A 1AA
Salary	GBP 50,000 – 80,000 / year
Industry	General
Company	Youtube
Valid Until	2026-10-13

📨 How to Apply

Submit your updated CV and a brief cover letter to Youtube. Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted within 2 weeks of applying.